Protect your homes and your reputation with Termidor® termiticide/insecticide.

Termites cause over $5 billion worth of property damage every year, and constitute one of the biggest threats the homes you build will ever face. The threat they pose to your business is no less significant. That's because just a few termite problem homes can make a meal out of your hard-earned reputation.

A pre-construction termite treatment can prevent termites from damaging the homes you build and your reputation. And there's no better product in existence to provide that protection than Termidor. Why? How? What makes it worth the investment? Read on.

What is Termidor?

Termidor is America's #1 termite defense product, completely eliminating termite populations faster than any other termite defense product in existence.

Termidor is a pre- and post-construction liquid termite defense product applied by trained, licensed pest professionals. Since its launch in 2000, pest professionals have relied on Termidor over all other products (liquid or bait) to successfully defend over 3 million homes against Termites.

How does Termidor Work?

Termidor is applied to areas in and around the home where termites can be found, and begins working immediately to defend a home against them. Because of its advanced undetectable technology, termites can't smell, see or feel it. Consequently, they forage freely in the treated zone, ingesting Termidor and getting it on their bodies.

Whenever a termite ingests or touches Termidor, the termite becomes a "carrier," transferring Termidor to every other termite it contacts. These termites in turn become secondary carriers, transferring the termiticide to every termite they contact.

Because Termidor is slow acting, termites have ample time to spread it throughout their entire colony. This unique, spiraling process is called the "Transfer Effect™," and it helps Termidor deliver devastating results unmatched by any other product.

Why should homebuilders choose Termidor for pre-construction termite control?

Although pre-construction termite treatments have generally been price-driven, today more pest professionals than ever are working with homebuilders to use premium products like Termidor for pre-construction termite prevention. Many custom and upscale homebuilders view a premium termite defense treatment like any other premium accessory or appliance installed in a home and are marketing it to homebuyers as a valuable property enhancement.

Builders are also recognizing that even a few "problem" termite homes can seriously damage their reputations, and, consequently, appreciate the value of using the best termite defense product.

In nationwide testing performed by the US Department of Agriculture Forest Service, Termidor has provided 100% control at all concrete slab and ground board testing sites since 1994. In these tests, no termites have ever penetrated Termidor-treated soil, and no damage has ever been noted through 10 years. This length of control is unmatched by any other commercially available termite defense.

How do Termidor and BASF support the building industry?

BASF supports builder partners who use Termidor for pre-construction termite defense with extensive consumer marketing to generate brand awareness and demand.

Termidor consumer marketing support includes extensive television advertising, on both a national level, as well as in key termite markets across the U.S. BASF also grows and maintains the Termidor brand through strategic sports sponsorships in important termite markets.

BASF also continues to support Termidor through ground-breaking public relations efforts, garnering national and local media coverage of termites, the damage they cause and how homeowners can prevent them.

And all of these efforts encourage current and future homeowners to "Ask your pest professional or builder for Termidor."

What can homebuilders do to ensure new homes are protected from termites?

Work with your pest control partners to ensure that Termidor is applied during the construction of a home as part of a normal preventative termite treatment. Or, find a pest professional in your area.